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Tony Loyd's avatar

That is generous of you to maintain the subscription price of £35 for existing subscribers. May your subscriber numbers continue to grow healthily over the coming year. Also, after reading Peter Attia’s superb book Outlive:The Art and Science of Longevity, a risk assessed approach to a healthy life, make sure you get at least eight hours decent sleep every night.

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Mike Fall's avatar

Hi Sam, firstly I ought to say that I think your posts are always insightful, unbiased and thought-provoking and I am very happy to carry on paying £35 a year to receive them. The reason for writing however is just to ask why, with 41,000 subscribers paying (assuming they all pay £35 per year) a combined total of £1.4m, it's necessary to increase the price to new subscribers? Is £1.4m not enough to cover your costs in writing your posts? Is there a large team employed behind the scenes doing research for you? Or do substack have hefty fees you have to pay? Or something else? I expect others may have the same question but are not as shameless as me to raise it! Maybe explaining how the subscription income is spent would help people (like me!) understand the context better. Thanks

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